The Holiday Organisers – a new ICM text for Tourism & Hospitality students undertaking ‘Tour Operations’.
Produced specifically for ICM students undertaking ‘Tour Operations’, this text explains how Tour Operators work and how tours are constructed and marketed.
It is the latest book in a series of ICM texts covering the subject of Tourism and is an invaluable source of information about the industry. The text is to be adopted as the core book for the subject ‘Tour Operations’.
Available for purchase from ICM.